Giulia Generic Fragrances
| Business Location: | Township |
| Province | North West |
| Branch: | Bojanala West |
| Business Start Date: | 2009-07-23 |
| Busniess Type: | Company |
Business Dynamics and Challenges
Business Activities:
Creating a range of personal and home fragrance products, including sugar scrubs, bath salts, diffusers, scented candles, and room sprays.
Challenges/Needs:
Limited promotional materials and branding, making it difficult to stand out at markets and exhibitions.
Limited market exposure and opportunities to engage directly with new customers.
Need for growth in sales and employment creation.
Intervention Insights and Results
Intervention Details:
Provided promotional material to enhance brand visibility and professional presentation.
Facilitated access to a local exhibition to showcase products and engage directly with potential customers.
Offered guidance on preparing the business for market readiness.
Facilitated access to a local exhibition to showcase products and engage directly with potential customers.
Offered guidance on preparing the business for market readiness.
Outcome Details:
Giulia Generic Fragrances successfully exhibited at the local market, attracting new customers.
Direct engagement at the exhibition helped increase product awareness and strengthen customer relationships.
The business created one new job opportunity, contributing to local employment.
Enhanced brand visibility and professionalism through the provision of promotional material.
Direct engagement at the exhibition helped increase product awareness and strengthen customer relationships.
The business created one new job opportunity, contributing to local employment.
Enhanced brand visibility and professionalism through the provision of promotional material.
Client Feedback
Client Comments:
"Being part of the exhibition with proper promotional material made a huge difference. I was able to showcase my products professionally and interact directly with customers, which helped me understand their preferences better. I am also proud to have been able to create a new job through this support."
