Ngxongo's Applicance Spares and Services

Business Location: Township
Province KwaZulu-Natal
Branch: Uthukela
Business Start Date:
Busniess Type: cc

Business Dynamics and Challenges

Business Activities: Appliance Repairs and Maintenance
Challenges/Needs: • Limited visibility of the business's premises hampers both current and prospective clients from locating its premises. • Lack of branded promotional materials during marketing campaigns.

Intervention Insights and Results

Intervention Details: The business received help with branding and signage development to enhance visibility to attract current and potential customers.
Outcome Details: • Improved business visibility resulted in a 121% increase in income from R209,509 to R463,550.
• The net profit of the business grew by 220%, rising from R34,339 to R109,950.
• Previously, the business had two employees, but it ended up hiring five more people to assist with mobile toilet hire and septic tank clearing.

Client Feedback

Client Comments: “I appreciate the assistance I received from SEDFA; it has helped me think of ways to expand the services I offer. I was able to reinvest in my business and purchase a honey sucker, which is in high demand both in households and in businesses.”
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